Exemplar Health Care’s latest recruitment campaign has been created involving the people they support and focuses on their search for new carers to help them achieve their 2024 dream.
People supported by Exemplar Health Care, one of the country’s leading nursing care providers for adults living with complex needs, have launched a search for their 2024 ‘dream makers’.
The 49-home care group’s ‘New Year, New Career’ campaign involves the people they support and focuses on the important role everyone working in care can play in helping the people that use social care services to achieve their goals and dreams. The campaign is focused on finding individuals who are not just seeking a job, but who are passionate about contributing to the wellbeing of those drawing on social care services.
Members of the Service User Council, which comprises Ambassadors from each Exemplar Health Care home, provided valuable insights into their goals for the year, sparking the idea for the campaign. Ambassadors also featured in the advertising and social media graphics that support the campaign, sharing their 2024 goal and how new team members can help them achieve it.
The Ambassador’s 2024 goals vary widely, from Alex who is looking forward to attending Download Festival this summer, to Karen who wants to be able to cross the Millennium Bridge. Joel and Shelley are both aiming to improve their mobility so they can more independently walk around their home and community. These goals will only be possible with the hard work and dedication of a committed care team that can support the rehabilitation journey of the people using Exemplar Health Care’s services.
Over the past year, many of Exemplar Health Care’s current team members have showcased their exceptional commitment to making a difference in the lives of those they support. A standout example is Sheryl Adams, a former teaching assistant, who made a life-changing decision to become a Health Care Assistant at Cheshire Springs in Whitby.
During her first year working in the care sector, Sheryl was appointed the lead one-to-one carer for an individual who had suffered a major brain injury and memory loss, but who’s dream was to be able to return to her own home and live independently with her family. Taking up the challenge, Sheryl supported her to regain the ability to care for herself, complete essential home tasks, and make visits into the community – ultimately leading to the person being able to return home, transforming her life.
Elsewhere, Health Care Assistant Philip Bulpin at Dearnevale nursing home in Barnsley recognised a resident’s love for gaming. Philip utilised his 3D printing skills to adapt an Xbox controller, allowing the resident to enjoy their passion for gaming irrespective of their limited mobility. These are just two of countless examples of Exemplar Health Care’s team has gone above and beyond to make the goals and dreams of the people they support come true.
Through the latest recruitment campaign, Exemplar Health Care reaffirms its commitment to offering fulfilling careers in the social care sector, whilst placing the people it supports at the heart of the organisation. This project not only seeks to attract new talent, but also emphasises the organisation’s role in fostering professional growth, learning, and development opportunities for its employees.
Full details on all the available jobs, as well as how to apply, can be found on the Exemplar Health Care careers website: https://www.exemplarhc.com/careers.
Andy Teare, Head of Recruitment at Exemplar Health Care, expressed enthusiasm about the campaign, saying:
“Our ‘New Year, New Career’ campaign is not just about recruiting new colleagues; it’s about inviting individuals who share our passion for making a positive impact in the lives of those we support. We recognise its significance extends beyond the mere recruitment of new colleagues; it represents our commitment to providing excellent training and career opportunities for individuals who are dedicated to making a positive and lasting impact on the lives of the people we support.
“What sets this campaign apart is our deliberate effort to engage our Service User Council in the its creation. The Ambassadors’ invaluable insights have played a pivotal role in the campaign – which is why they are front and centre of the visuals we are using – ensuring that it authentically mirrors their dreams and aspirations for the upcoming year.”
