Back in April, Bluebird Care celebrated Book Month to emphasise the power of reading and the joy it can bring to so many. The Franchise Support Team encouraged staff and customers from across the Bluebird Care network to share their favourite books with the world, using the Bluebird Care social media channels.
The network were asked to do any and all of the following:
- Share on social media, photographs of your favourite book and why you love it, using the hash tag #BookMonth
- Create a ‘reading corner’ in the office where people can enjoy reading on their breaks
- Set up a ‘book swap table’ where people can bring in books they have finished to share with others for free
- Host a charity book sale
- Start a #BluebirdCareBookClub with your staff and customers.
The network jumped at the opportunity to share their current reads and promote the importance of reading. Many of the franchises got involved by hosting book swaps and setting up reading corners too spread the message.
One of the Supervisors at Bluebird Care Shropshire, Amie Stone shared a picture of her with her newest book ‘The diary of a young girl’ – Anne Frank.
Amie Stone, Supervisor at Bluebird Care Shropshire said:
“I read this book when I was a young girl and have always been fascinated with her story. After booking a holiday to Amsterdam I decided to read her diary again to refresh my mind on her courageous journey before I visit the Anne Frank Museum”.
Katie Holloway, Social Media Manager at Bluebird Care, said:
“This was such a fun topic to get the network engaged with. Reading is so important and is a great way to improve memory, reduce stress and alleviate anxiety and depression. The network fully embraced taking part, as always and seeing their photos was lovely”.
You can see the full collection of pictures on Bluebird Care UK’s Facebook page here.